BFCM 2025 Prep Workbook

Plan, Prepare & Profit this Holiday Season

The BFCM 2025 Prep Workbook is your step-by-step guide to dominating Black Friday Cyber Monday on Shopify. Whether you’re a seasoned entrepreneur or running your first major holiday campaign, this workbook helps you organize, strategize, and execute with confidence.

Inside, you’ll find:

• Inventory Planners & Worksheets – forecast demand, manage stock, and avoid sell-outs.

• Design & Aesthetics Checklists – update your theme, visuals, and user experience for maximum conversions.

• Discount & Pricing Strategies – map out tiered discounts, bundles, and exclusive offers.

• Email & SMS Campaign Planners – create winning sequences that cut through inbox and phone clutter.

• Social Media & Influencer Playbooks – amplify your reach with organic content, paid ads, and partnerships.

• Retention & Loyalty Tactics – turn BFCM shoppers into repeat, long-term customers.

• Key Holiday Dates Calendar – never miss a campaign milestone or shipping deadline.

With updated 2025 trends and tactics such as AI personalization, gamified discounts, user-generated content campaigns, and eco-conscious promotions, this workbook blends proven strategies with fresh ideas to help your Shopify store stand out in the busiest shopping season of the year.

Plan, prepare, and prosper — your best BFCM starts here.